Train Handle
Like Bus seats train handles are also a engaging media in outdoor category. it has high interaction time. But since there is space constraint you cannot convey a lot of message in this media. So if you just want to promote your brand you can take this as a media.
Although it has high interaction time it has some of the disadvantages. Like mainly it is used in old trains (juna trains) which has no proper lighting which doesnot give you the actual strength of this media. and it is seen that a lot of time people remove the ad and insert their visiting card inside the handle. so if your agency can cater to these problems this can be a good media to promote your brand.
here you can see a outdoor campaign by New India assurance promoting their brand.
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